The real estate term IDX stands for Internet Data Exchange. IDX is a term which is used to cover policies, standards, and software pertaining to the display of listing information on websites. IDX allows real estate professionals to display multiple listing service (MLS) on their websites and share them to the public.
History of IDX:
IDX technology came in the market in the early 2000’s when the internet was in its relative infancy. After the IDX technology launched real estate business owners realized that they could promote and market their business and real estate listings online. With the IDX technology combined with the MLS, real estate brokers have been able to create huge opportunities and great revenue.
Rules and Guidelines for Using IDX:
- Showing a listing on a website that is not approved by the MLS.
- Posting a seller’s property without the approval from the property owner.
- Sharing the IDX listings to outside parties who not participate in the IDX exchange.
- Modifying the information included in IDX listings to make it more attractive to buyers.
What IDX Can Do for Your Business?
IDX has some valuable advantages to real estate brokers. IDX agents and brokers can easily share their listings on their website. The National Association of Realtors survey reported, 44% of all buyers search first online for property listings. In addition, IDX integration is great for lead generation.
IDX Integration is a must for anyone who is selling homes. Not only is it a useful tool for customers searching for homes, but it’s also an excellent lead generation tool.
If you are real estate agent and do not have IDX on your website then contact Chetu. Our IDX Integration experts can have you up and running in no time. Our Custom IDX Integration Solutions team can help build a perfect IDX set up for you, which in turn will help increase your business revenue.
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